Cultural Italy Blog: Art, Coffee & Love

The Electronic Painter vs. the Italian Renaissance: Bill Viola in Florence

Palazzo Strozzi, Florence, March 10th, July 23rd

The world never stays steal, and it is especially the world of art that keeps broadening the horizon of possible involving new technologies and communication mediums, and impressing us with its limitless imaginative power. The old masters, no doubt, inspire contemporary artists, while these  contemporary artists boldly know what to take from the past and how to turn it into the future. And it is getting especially intriguing when that inspiring old and the new-and-fresh come in comparison.

This is the case (and the reason why you should visit) BILL VIOLA, RINASCIMENTO ELETTRONICO in Florence.

ELECTRONIC RENAISSANCE is the largest and most complete exhibitions on the video art pioneer Bill Viola, a contemporary NYC based video artist whose artistic expression depends upon electronic, sound, and image technology. 40 years of his research is on display.

But the real reason, why visiting the US artist in Florence is related to the fact that his art-works are placed just next to the original renaissance masterpieces that gave life to the Bill Viola’s creative imagination. Indeed, it is precisely the dialogue between the American-made video art and historic Italian paintings put one next to another that makes the exhibition a truly unique experience.

Besides, all this is happening under the roof of the extraordinary Florentine Palazzo Strozzi (just 5 min walk from the Cathedral of Santa Maria del Fiore).

Still need more reasons to go to Florence this summer?

Maria Novozhilova


twitter: @NovozhilovaM